#56: SEO for Kingdom Builders

Jeanette Peterson 0:01

What is the most important part of your marketing? Is it the reels or the tiktoks? Is it the YouTube videos? Do you want God's plan for your life? Do you want to discover your calling? Do you want to build a business that's aligned with God's will? Hey, girl, hey, um, today, business and paid coach. After a decade in the military, the Air Force said, See you later, and I had to find my true calling. Want to know how God directed my life and business mentors? In this podcast, I'll teach you how to start a business. How to know your business is God's calling monetization at a press the Holy Spirit and has his word alone writing them unapologetically stoppable.

Hey girl, hey, what is the most important part to us? Today? Why because every single thing I do on internet day, but literally everything, because it's the most important thing. So first thing we talk to you about why is the most important thing that I'm going to talk to you about where you should be putting it and three, how to use it to your advantage. Okay. So what is SEO? SEO is search engine optimization. So that means just what people are looking for when they're searching for things. If I'm going to search for something I want, I'm going to find something right. That's the point of SEO is to find I'm gonna Google it. Is it Google? Now all these platforms are moving to an SEO algorithm, okay? Because it's easy for people to they're so tuned into Google because Google has such a, a landscape of like the market, America in the world, that every other platform has to go to that because that's how people are searching. That's like finding things because they're asking these stupid questions into Google. And they're asking them everywhere, everywhere. So now you just start optimizing your content or search engines. Okay, so to tell you about what is a search engine, every platform you're on Pinterest search engine, YouTube search is actually owned by Google. So you know, that is a big one. Tick tock. It's probably the it is the third biggest search engine right now. It goes Google and you do because that's one Pinterest and then Instagram and Facebook and everything else. Because Facebook's algorithm for searching is not that great. I know you know that. So think about that, though. So if you're on YouTube, YouTube, make sure that everything that you're doing is exactly how you would ask a question backwards. Right. So today is I was like trying to figure out how to make it so I googled, the first thing that came up was how to make a perfect steak in Palestine but no luck. So I looked at her her perfectly SEO article, or perfectly SEO blog post, press scroll down to the recipe through all of her ads didn't catch anything like a minefield out there. And then I read her article and I made a perfectly seared steak. But that's how you need to be thinking. On the other hand, I know what I'm looking for. She knows that people are looking for and she put her blog title correct because that's what I clicked on. There's other ones out there, right? But I wanted the perfectly seared cast iron and nothing wrong. The longtail keyword is if I just said I want to learn how to cook a steak. Cool, but then you put like a little bit of salt on like I'm saying perfectly. That's it. That's an adjective that people are going to be using. So he's like, easy, top five, whatever, right? And then the next one is in a cast iron paint. Like that's very specific. I'm not using any old man. I don't have the privilege of steak in the oven, or on the stove or on the grill or whatever. Right? Those are different blog posts that she could be writing about making a steak. She made 15 articles about making a steak and they're all different. And they're all going to be SEO properly because those are different things that people are searching for. So when you're going to make some content, make sure that you are using words that people are going to be looking for. Now, I know that's kind of a lot for you making posts every single day and all that other stuff, right? It doesn't have to be every post. But the more you do it, the easier it will be and it will just start to come naturally. Okay. So I want you to start thinking about that. And once you start doing that, you get better. will get more targeted traffic your website, getting more sales because you're using SEO like a dog was it you were talking directly to the people who need to be here. So what I'm going to title this, this podcast, I don't want my title again, but I'm going to title it something where somebody wants to hear it. That is my person. I am for Kingdom building entrepreneurs. If you love Jesus and you're an MLM I'm not great at math. So this is not for those people. I probably when we're building the kings like building the kingdom. I'm not just talking about things about you. Know, I'm not talking about that. I'm not for you. I'm here to play big I'm not here to play small. I'm not I may homeschool but I don't fit in with those homies because I am not that girl. So what I need you to do is SEO everything because the people that need to find you need your stuff. Okay, they need your stuff. So SEO everything because we are building something new. We're building something. Wow, that was so good. So I know that you know somebody that also needs to hear that. So share this episode. leave a review. And I would love if you could watch my great workshop at Jeanette peterson.com/missing. I'll see you guys over on the Grahams at Jeanette dot Peterson bye